Communicators’ Forum: Social Media Strategies in a Shifting Environment
HOSTED BY: National Child Welfare Workforce Institute
When used strategically, social media is a powerful tool to increase awareness, spur engagement, and build peer-to-peer influence. With so many platforms out there and more coming online each year, it can feel overwhelming to get started. Should you have a presence on Facebook? Instagram? Twitter (now X)? LinkedIn? TikTok? All of the above? How often should you post? What do you do if someone posts a disparaging comment? During this session we will share tips on how to engage with the community and support the workforce using social media platforms and explore strategies for integrating your social media strategy into your other communications efforts. Join us for what is sure to be a great conversation!